The Website Project

Cultural Shift

How do we best serve our user base, especially when we find ourselves in a period of change?

The NAWCC dissected:

The NAWCC’s prolific membership and user base remain the NAWCC’s greatest value, helping to shape and define its identity.

During this transition, it’s very important to emphasize this, and reinforce its identity.

Design thinking is the backing philosophy.


  1. Process = Design Thinking, Agile / Lean
  2. People = Communicate & Connect
  3. Tools = Workplace, Slack, emails
  4. Missions = Exhibits, Publications, etc.
  5. Identity